Loyalty Program
Referral Program
Reward customers for referring friends to your store
Reward customers for referring friends to your store.
Overview
The Referral rule turns your existing customers into brand ambassadors. When customers share their unique referral link and a friend makes a purchase, both parties can be rewarded.
New Customers
Acquire new customers through word-of-mouth
Reward Loyalty
Reward existing customers for advocacy
Track Performance
Monitor referral metrics and conversions
Flexible Rewards
Customizable rewards for both parties
Prerequisites
Before setting up referrals, ensure you have:
- Active Loyalty Program - Enable loyalty in Subscribfy settings
- Customer Accounts - Customers must be logged in to access referral links
Creating a Referral Rule
Navigate to Loyalty Rules
Go to Subscribfy → Loyalty → Rewards Program tab → Create new rule → Referral
Configure Referrer Reward
| Setting | Description |
|---|---|
| Reward Type | Points, coupon, or store credit |
| Reward Amount | How much the referrer earns |
| Reward Timing | Immediately or after referred order ships |
Configure Referred Friend Reward
| Setting | Description |
|---|---|
| Friend Reward | Points, coupon, or store credit for new customer |
| Welcome Discount | Optional first-purchase discount |
Set Conditions
| Setting | Description |
|---|---|
| Minimum Order Value | Minimum purchase for referral to count |
| Limit Per Customer | Max referrals per customer (optional) |
| New Customers Only | Only first-time purchasers count |
How It Works
- Customer logs into their account
- Accesses their unique referral link from the loyalty widget
- Shares link with friends (social media, email, etc.)
- Friend clicks link and makes a purchase
- Both customer and friend receive rewards
Customer gets link → Friend clicks link → Friend makes purchase → Both earn rewardsReferral Link Format
Each customer gets a unique referral URL:
https://yourstore.com?ref=CUSTOMER_CODEThe referral code is tracked via cookie for 30 days.